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Identity Shift: Where Identity Meets Technology in the Networked-Community Age

Allison Cerra, Christina James




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 | #2004779 in Books |  2011-11-22 | Original language:English | PDF # 1 |  9.02 x.64 x6.10l,.70 | File type: PDF | 240 pages

||2 of 2 people found the following review helpful.| A Huge First Step in Understanding the Consumer Side of Online Behavior|By Jeremy Bailenson|This book is a must read for anyone who seeks to understand the market forces involved with consumer behavior in virtual worlds. Perhaps the most comprehensive published study that exists (certainly the most detailed one I have seen), Identity Shift finds reason in the sea of competing|.com |


Q&A with the Authors

Explore the intersection of technology and identity

Does technology cause a shift in how we perceive our relationships and ourselves?
 
To find the answer, global communications leader Alcatel-Lucent commissioned an extensive research study. Subjects crossed geographic, generational, socioeconomic, and cultural boundaries. Hundreds of hours of documented observation and interviews with real people led to the fascinating ...

You easily download any file type for your gadget.Identity Shift: Where Identity Meets Technology in the Networked-Community Age   |  Allison Cerra, Christina James. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.

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