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Data and Text Mining: A Business Applications Approach

Thomas W. Miller




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 | #2152119 in Books |  2004-04-16 | Original language:English | PDF # 1 |  9.00 x.50 x7.00l,.69 | File type: PDF | 192 pages

||1 of 1 people found the following review helpful.| Good Introduction to Data and Text Mining|By John M. Ford|I appreciate a book that lands in my "zone of proximal development"--that efficiently reviews familiar material to establish context, then extends my knowledge into new areas. Thomas Miller's five-chapter introduction to data mining is appropriate continuing education for researchers who want to learn data-adaptive meth|From the Back Cover|| You place an order at MusicNotes.com. | Are you a new customer? | Are you a repeat customer? | Are you likely to order a book or sheet music? | Are you likely to browse or purchase? | To learn how a company ca

This conceptual introduction to data mining within the context of business and marketing research provides an eclectic approach to the field. Using worked examples and business case studies, the volume answers the four questions: why is data mining important to business and marketing research; how is data mining different from other types of research; what do we learn from data mining; and how do we do data mining? The book explains data mining, tra...

You easily download any file type for your device.Data and Text Mining: A Business Applications Approach   |  Thomas W. Miller. Just read it with an open mind because none of us really know.

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